This is an interesting topic. As you know, it is very simple for just about anyone to create their own search engine. In fact, the search box you see on DLM is something I created and so is the productivity search that I posted about a few weeks ago.
Well, digest this for a second. What if companies and recruiters caught on and started creating their own custom searches? Would your resume show up? If so, would it show up when they specifically searched for "programmer" or "sales".
A site named "Mktg Ladder" shares the search terms that recruiters may be searching for. These results are then analyzed by a blog named Life of an Internet Entrepreneur. Their post, Are You Keyword Optimizing Your Resume? brings up a couple considerations that we should all be aware of if not practice.
All in all, I believe this is something to seriously consider if you want to become more marketable. We all know employers probably Google our names during the preliminaries but most of us may have a hard time getting to the top of the resume pile and this could help.
Use Keywords to Get Your Resume Noticed
